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Design Strategy

A Practical Guide To User Acceptance Testing (UAT)

By Andrew WachholzDesign Strategy 17 Comments
A Practical Guide To User Acceptance Testing (UAT)

User acceptance testing tells designers if ideas resonated with users. Here are seven steps to get it right.

5 Ways To Improve A Landing Page And Increase Traffic

By Andrew WachholzDesign Strategy, Tips 5 Comments
5 Ways To Improve A Landing Page And Increase Traffic

This article will show you how to make easy changes to your email or website landing pages. By following these guidelines you will have a page that grabs attention, clearly communicates, and will boost your conversion rates.

Experience strategist or Agency?

By Andrew WachholzDesign Strategy 15 Comments
Experience strategist or Agency?

You know when it’s time to hire design talent to meet demand. Whether it’s for website or product, you need expert help. Here are 6 key topics to consider when deciding between a design consultant or an agency.

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